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US9.25 MILLION FROM BUDGET FOR ADDITIONAL TOURISM PROMOTION

ZAGREB, Apr 26 (Hina) - The Croatian Tourism Ministry will take a set of measures to save the peak tourist season in Croatia - the summer - which has been seriously jeopardised by NATO's air strikes against targets in neighbouring Yugoslavia. The implementation of the measures will be financed by the state budget with US$9.25 million, Croatian Tourism Minister Ivan Herak told reporters in Zagreb on Monday. The Tourism Ministry has drafted three versions of the set of measures, depending on how long NATO's strikes will last. The trend of cancelling reservations for summer holidays in Croatia is continuing on account of the strikes, despite the fact that Croatia is geographically far from the focus of the crisis and assurances from the government that Croatia is a safe country. The first, optimistic version of the set of measures has been disregarded due
ZAGREB, Apr 26 (Hina) - The Croatian Tourism Ministry will take a set of measures to save the peak tourist season in Croatia - the summer - which has been seriously jeopardised by NATO's air strikes against targets in neighbouring Yugoslavia. The implementation of the measures will be financed by the state budget with US$9.25 million, Croatian Tourism Minister Ivan Herak told reporters in Zagreb on Monday. The Tourism Ministry has drafted three versions of the set of measures, depending on how long NATO's strikes will last. The trend of cancelling reservations for summer holidays in Croatia is continuing on account of the strikes, despite the fact that Croatia is geographically far from the focus of the crisis and assurances from the government that Croatia is a safe country. The first, optimistic version of the set of measures has been disregarded due to the fact that the NATO strikes will not end by the end of April. The second version, called realistic, would come into effect in case NATO ended its campaign by mid-May. The third, called the pessimistic one, has been drafted in case the crises continues into June. Herak believes that even if the crisis ended by mid-May, Croatia's tourism business this year suffer a loss of some ten million overnight stays in relation to last year, when 31 million were registered. The loss in tourism earnings will be some US$1.1 billion. Funds earmarked to attract foreign tourists to spend their summer holidays in Croatia include US$5.8 million for a programme of additional Croatian Board of Tourism promotional activities, US$1 million for a programme supporting organised domestic and foreign tourist arrangements, US$2 million for a programme covering Croatia Airlines summer air bridges, and some US$470,000 for a programme of additional promotional activities. According to the pessimistic version, the loss would be between 12.8 million and 15.8 million overnight stays, tourism earnings would be between US$1.1 billion and US$1.4 billion lower. According to this, the worst version, a total of US$8.7 million would be invested in market activities on the state level. (hina) ha jn

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