ZAGREB, Sept 13 (Hina) - A leading Croatian food-processing company 'Podravka' opened its branch office in Riga, the capital of Latvia, the company reported on Thursday.
ZAGREB, Sept 13 (Hina) - A leading Croatian food-processing company
'Podravka' opened its branch office in Riga, the capital of Latvia,
the company reported on Thursday.#L#
The office runs the company's activities in Latvia and another two
Baltic countries - Lithuania and Estonia. They together present a
market with 8.5 million people.
Podravka exports its famous spice 'Vegeta', soups and baby food
'Lino' into those countries.
The goal of the set-up of this office is to promote relations with
local distributors and marketing agencies as well as with chains of
shops that are entering this market.
At present two Podravka representatives from Croatia are working in
the Riga office. Subsequently, it will employ two local staff.
Such practice has shown good results in Podravka's offices in
Germany, Romania, Ukraine, Serbia, Slovenia, Macedonia, Bosnia-
Herzegovina, Slovakia, Hungary, Australia, Poland, the Czech
Republic and Russia.
The establishment of the office in Riga is a part of Podravka's
plans to become a leading foodstuffs firm in central and eastern
Europe.
(hina) ms