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"CROATIAN QUALITY" SIGN FOR 56 PRODUCTS

ZAGREB, Feb 20 (Hina) - A total of 56 domestic products are wearing the "Croatian quality" sign, and 23 producers the "Originally Croatian" sign. With the aim of raising awareness about the quality of Croatian products, increasing their sales, production and mutual competition, as well as of confirming the autochthony of the quality of Croatian products, the Croatian Chamber of Commerce in 1997 initiated the project of visually marking products with the "Croatian quality" and "Originally Croatian" signs. The first is given to products which, by their ingredients, ecological characteristics and ergonomic criteria, satisfy high world quality standards. The latter sign is given to autochthonous Croatian quality products which are the result of the country's tradition, development and research work and innovations. The Chamber of Commerce stressed that the project was voluntary, meaning that com
ZAGREB, Feb 20 (Hina) - A total of 56 domestic products are wearing the "Croatian quality" sign, and 23 producers the "Originally Croatian" sign. With the aim of raising awareness about the quality of Croatian products, increasing their sales, production and mutual competition, as well as of confirming the autochthony of the quality of Croatian products, the Croatian Chamber of Commerce in 1997 initiated the project of visually marking products with the "Croatian quality" and "Originally Croatian" signs. The first is given to products which, by their ingredients, ecological characteristics and ergonomic criteria, satisfy high world quality standards. The latter sign is given to autochthonous Croatian quality products which are the result of the country's tradition, development and research work and innovations. The Chamber of Commerce stressed that the project was voluntary, meaning that companies decided for themselves which projects to nominate, while the products are elected by an independent commission consisting of renowned Croatian experts. The final decision is made by the project's council consisting of representatives of various industries interested in the implementation of the project. This year the "Croatian quality" sign was given to, among others, the Regeneracija tapestry, Iverica's three-layer chipboard and the refined three-layer chipboard, sauerkraut by the Medig company from Ogulin, eight types of chimneys, the Zvijezda mayonnaise, etc. Among the 56 products which received the sign earlier, going back five years, are Jamnica mineral water, Cedevita beverage, Dimsi cheese, Sardi fish cans, etc. New winners of the "Originally Croatian" sign are application software by the Infomare company from Split, the Trenk brandy by Zvecevo from Pozega, a set of programmes for the sale and reservation of tickets by the Tron company from Zagreb, etc. Since 1997, the sign has been awarded to Pliva's medication Sumamed, Vegeta, Zagrebacki melem cream, among others. The Croatian Chamber of Commerce also established a foundation "Originally Croatian" which awards scholarships to young experts for areas crucial to the success of a product on the market, such as marketing, industrial design, quality system maintenance, and support to Croatian autochthonous crafts and skills. (hina) lml sb

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