The Croatian capital received 29,901 votes of a total of 101,707 from 176 countries that participated in a survey conducted by EBD.
Voting was conducted over a period of ten days and respondents were asked to name their favourite Advent and Christmas destination based on quality, appearance and offer provided relating to Christmas.
"During the time of Advent, Zagreb offers a special atmosphere which simply must be experienced. An ever growing number of tourists choose the capital of Croatia as their destination at that time of year as good fun is had by all literally every step of the way. The city streets and squares invite you to let your hair down and partake in singing, dancing, and other kinds of entertainment with family and friends. You can also sample traditional delicacies alfresco or enjoy themed programmes," EBD said on its website.