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Only half of Croatians read books, survey shows

Author: vmic
ZAGREB, April 23 (Hina) - Only about half of Croatians read books and most of them are highly-educated people who live in cities, young people and women, the latest survey of the book market shows.

The results were presented by Tamara Kraus of the GfK market research agency at a ceremony marking Book Night 2015 at the National and University Library in Zagreb on Thursday.

The survey revealed that 51% of the respondents had read at least one book over the last year, compared with 53% last year. People in Zagreb and along the Adriatic coast read above the national average (62%).

Respondents said that they mostly borrowed books, mostly from libraries (51%), while 56% said they bought them in bookshops. About 800,000 people (22%) older than 15 have bought a book in the last three months, and 72% bought it for themselves or for their children.

Books are mostly read by highly-educated people (77%), those living in large urban areas (70%), young people under 25 (61%) and women (57%). People mostly read fiction (64%), technical literature (30%), non-fiction (28%) and books of reference (18%).

People still read mostly in Croatian (89%), and 43% read Croatian authors as often as translated works of foreign authors. The proportion of people reading e-books remained unchanged from 2014 at 12%.

The survey was conducted in March 2015 on a sample of 1,000 respondents above the age of 15.

(Hina) vm

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