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PBZ AMERICAN EXPRESS RECEIVES BEST MARKETING PROGRAMME AWARD

ZAGREB, Oct 6 (Hina) - The PBZ American Express company was presented with the diamond G.E.M. award for the most successful marketing programme which in this year's first half achieved the best financial results as compared to the same period last year. The award is given by the American Express Global Network Services (GNS). The total turnover PBZ American Express made in this year's first six months rose by 40 percent, with a 19 percent increase in average spending per user, and a staggering 119 percent increase in the number of PBZ Amex card users. American Express GNS gathers AMEX partners in 70 countries and presents its partners with three G.E.M. awards for the best marketing programmes. The award consists of a crystal sculpture and $15,000. PBZ American Express said the amount would be donated for charity.(hina) ha
PBZ AMERICAN EXPRESS RECEIVES BEST MARKETING PROGRAMME AWARD ZAGREB, Oct 6 (Hina) - The PBZ American Express company was presented with the diamond G.E.M. award for the most successful marketing programme which in this year's first half achieved the best financial results as compared to the same period last year. The award is given by the American Express Global Network Services (GNS). The total turnover PBZ American Express made in this year's first six months rose by 40 percent, with a 19 percent increase in average spending per user, and a staggering 119 percent increase in the number of PBZ Amex card users. American Express GNS gathers AMEX partners in 70 countries and presents its partners with three G.E.M. awards for the best marketing programmes. The award consists of a crystal sculpture and $15,000. PBZ American Express said the amount would be donated for charity. (hina) ha

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